Digital Advertising
The use of Digital Banner Advertisement
A web banner or digital banner advertisement is a form of advertising on the websites. This form of online advertising entails embedding an advertisement into a web page or landing page. It is intended to attract traffic to your website by linking to the company’s website of our client. A digital banner advertisement, or a web banner, is an advertisement displayed on a web page. The advertisement can consist of an image (".jpg, .png, .gif") or of a multimedia object (usually created using Flash or HTML5).
Our advertising team uses ad networks to serve the advertisements, resulting in a revshare system and higher quality ad placement often seen through websites that are related to your search engine depending on the system’s recognition of your interest.
A good small business plan not only outlines where you are and where you want to be but also helps you identify the specific actions you need to take to get there. The right business planning can provide essential background information on your business, strategy, and culture to employees, including managers and staff, as your business grows.
Web banners function the same way as traditional advertisements are intended to function but in a digital way or modern way using the technology and the internet. It is notifying consumers of the product or service and presenting reasons why the consumer should choose the product in question. Web banners differ in that the results for advertisement campaigns may be monitored in real-time and may be targeted to the viewer's interests. The technology that enables ad networks to do this is a central ad server, which selects specific ads that are tailored to the website's visitor based on keywords from the visitor's search and website viewing behavior or based on the overall context of the host website content.
Internet Behavior is often tracked through the use of a click tag or searches using search engines. Many web surfers regard these advertisements as annoying because they distract from a web page's actual content or waste bandwidth. In some cases, web banners cover screen content that the user wishes to see which are intentionally positioned that way to get surfer’s attention.
Banner advertising, and virtually all online advertising, currently utilizes real-time bidding technology known as electronic bidding, which allows approved companies to bid on ad space during the time it takes for a banner ad to load. As of today, trends for content marketing revolve around personalization, or the ability to make consumers feel as though you are speaking directly to them. As a result, targeted banner ads are ever more common.
Our way of creating your Banner Ads:
- Our designed Banner ads are eye-catching enough to attract attention. Only then does your marketing message have the opportunity to breakthrough. Things like animation, the use of faces, brand colors, and clear text help digital display advertising stand out.
- We make them think about your Ad, not just another closed advertisement. Your message ticks to the audience's mind.
- Our design lets it speak for you. We clearly communicate a marketing message about your product or company.
If you are looking to advertise your company digitally, then you are on the right page!, please contact our team at info@ewswiss.com or call +974 44722997